Article
IMPACT OF COVID-19 ON ENTREPRENEURSHIP
The COVID-19 pandemic has had a seismic impact on global economies, social systems, and industrial frameworks. Among the most affected domains was entrepreneurship—a sector known for innovation, flexibility, and economic stimulation. As lockdowns, travel bans, and social distancing measures disrupted supply chains and consumer behavior, many entrepreneurial ventures faced existential threats. Yet, in the shadow of crisis, a wave of digital innovation emerged, reshaping the entrepreneurial ecosystem across the globe. This paper explores the duality of the pandemic’s impact—devastation on one hand, and digital reinvention on the other. Startups and small businesses that survived or thrived during the pandemic shared one common factor: rapid technological adoption. Entrepreneurs began integrating Machine Learning (ML) and Deep Learning (DL) models to forecast demand, assess risks, personalize customer engagement, and automate logistics. Software solutions enabled businesses to move online, manage remote teams, automate inventory, and deliver digitally. Entrepreneurs in EdTech, HealthTech, AgriTech, and E-commerce adopted AI tools, mobile applications, cloud platforms, and low-code development environments to continue operations and enter new markets. This research delves into the magnitude of these transformations, using quantitative and qualitative analysis, real-world startup case studies, and insights from modern technological implementations. It concludes that the entrepreneurial landscape post-COVID is deeply technological, adaptive, and data-centric.
Full Text Attachment
